文化創意
瑞成興業股份有限公司(RACHIN CO., LTD.)
連絡窗口:06-254-7713 郭奕瑋 先生
傳真號碼:06-243-8625
E-mail:info@rachin.com.tw
公司地址:710 台南市永康區正南五街37號
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【鐵工廠的轉型】 瑞成工業社創立於1966年(民國55年),是一間傳統的鐵工廠, 為自強文具(自強牌)代工金屬檔案夾具。 2011年開始從產品企劃、研發設計到生產,並行銷自創的金屬時尚禮品, 第三代開啟了鐵工廠的轉型之路。 【文化X時尚X功能】 從「旅行」中找到答案,也從「生活」中找到方法; 我們把「文化意象」、「時尚設計」與「便利功能」等元素,帶入金屬製品的產品企劃中, 再用專業的技術去打造它們,在我們心中,無論是觀光紀念品,還是企業的禮贈品, 都是具有意義、充滿設計感,並可以實際使用的生活好物! 【rachin是信念的傳承】 「rachin」是「瑞成」直接音譯的品牌名稱,代表把上一代經營的信念傳承下去。 內斂的藍紫色寓意著我們傳統產業的本質,一步一腳印的製造高品質產品; 奔放的橘黃色則代表我們對於新鮮事物的渴望,Open the mind! 用活潑開放的心態去思考不同商品的可能性。 我們立足臺灣、放眼世界,致力推廣「Designed and Made in Taiwan」的榮譽。 The Transformation of Iron Works. RACHIN CO., LTD., a traditional iron works, founded in 1966, mainly produces metal clips and binders for document files of STRONG Stationery. RACHIN, since 2011, has been proposing, designing, producing, even selling its creative metal gifts to the market; it is the third generation of RACHIN that started the transformation of this traditional iron works. [Culture * Fashion * Function] Finding Answers from Traveling; Finding Methods from Life We combine the elements of “cultural images,” “fashionable design,” and “convenience” with metal products in the proposal of our products, then produce them with professional techniques. For us, every piece of our products not only has its own meaning, but is also alive with the sense of design, and is practical in life, no matter it is used as a souvenir or a corporate gift. RACHIN, the passing on of belief. We use RACHIN, the transliteration of our company name, as our brand name to tell our conviction to pass on the belief of running business of our last generation. The color purple blue, an introverted color, implies the essence of traditional industry, which is to produce high-quality products steps by steps; the color yellow orange, an expressive color, tells our desire towards the fresh new world. With open-minded attitude we think about every possibility of producing different products. We start from Taiwan and expect to spread our works to the world. We aim to tell the world and prove that whatever product that is “designed and made in Taiwan” can earn the honor as the promise of quality.
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